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Mobile Platform Disrupts Commerce in Maket

There’s a myopia blinding e-commerce players to the reality of opportunities in Southeast Asia. Everyone is looking at Asian economies from under the shadow China casts on the economic landscape, which can’t help but obscure the picture. Mobile commerce via WeChat, the dominance of Alipay and the entrenched online shopping behavior it is arguably more developed than Western markets. However, businesses are, in fact, wasting their time and resources expanding into China and Southeast Asia will be the next gold rush. Here’s why:

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