Facebook has been forced to deny media reports that it is on the cusp of launching its own music streaming service amidst rumours that it may be poised to go head-to-head with Apple Music, Spotify and others. Rumours first began circulating following a report by Music Ally which claimed Facebook would launch an own-brand service within a matter of months. The social media giant later categorically denied any such thing however; issuing a statement which said that it had "no plans to go into music streaming."