launched a global campaign entitled "Is Mankind," running in
the U.S., U.K. and Australia. The spot spot broke in the U.S. during last week's ESPY Awards, following Caitlin Jenner's acceptance of the Arthur Ashe Courage Award. In the spot, Angela Bassett serves
as voiceover while viewers watch a curious young child slowly walking toward a window. "Sit at their tables so you can share their tastes. Sleep in their beds so you may know their dreams... Go see
and find out just how kind the hes and shes of this mankind are," says Bassett. Watch it here
handled the media buy and Lance Acord
directed the spot.