• by Amy Corr  @MediaPostOTL, August 10, 2015

Cutwater hired Ciaran Rogers as senior digital strategist, responsible for enhancing digital strategy and analytics across all of the San Francisco-based agency's accounts and integrated teams. Most recently, Rogers was a planning director at KBS where he lead work for investment company, Vanguard. He also held positions at Hanft Raboy and Partners, Night Agency, Euro RSCG and freelanced for DDB and Razorfish. Rogers began his advertising career at McCann Erickson, working on the global management of MasterCard's "Priceless" campaign. Following a few years in account management, Rogers made the jump to planning where he continued working on MasterCard as well as contributing to planning for Wendy's and Major League Baseball. "As we expand our client base and the type of work we do, people like Ciaran will help drive our ideas and business," said Christian Hughes, president and principal of Cutwater. "He has a strong pedigree and will strengthen our left brain as we navigate the complex a more data centric media landscape."