Doner hired Marcus Collins as senior vice president, executive director of social engagement. Collins will lead the agency's social practice and report to Liz Boone, executive vice president, chief
marketing officer, Doner. Most recently, Collins was executive director of social engagement at Translation in New York. While there, he developed and led the social engagement practice for the
agency. Prior to that, Collins ran the Microsoft, GORE-TEX and Colgate Palmolive accounts at Big Fuel Communications. "We're thrilled to attract such a high-caliber talent like Marcus," said Boone.
"With his experience and leadership, we'll better position our agency and our clients to live comfortably at the convergence of brands, media and culture, while furthering the development of our
social practice and understanding of the art of social engagement." Added David DeMuth co-CEO and president of Doner: "Marcus is a true thought leader, whose works has redefined the way we think about
social engagement, by combining astute cultural thinking with rigorous academic insights. His ability to deliver social thought leadership and ideation in ways that move people to take action will
further elevate our clients' brands while helping them to achieve return on marketing investment."
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