Around the Net
Shopping Centers Bypass Beacons for Indoor Target Marketing
- Telegraph, Tuesday, September 15, 2015 2:13 PM
Intu, the UK's largest listed shopping centre operator in the UK, is rolling out a new app that sends offers to customers’ mobile phones based on their location. Users will be able to see their location as a blue dot on a digital map of the shopping centre, plan a route between stores and see which retailers along their path are offering deals.
