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Hearst Invests $21M In Complex Media

  • Variety, Tuesday, September 22, 2015 11:05 AM
Hearst is putting $21 million into Complex Media in exchange for a minority stake in the millennial-focused publisher. “For Hearst, the deal is the traditional media company’s latest bid to diversify, as youth-skewing audiences shift toward Internet and mobile outlets,” Variety reports. “Complex joins Hearst’s investments in Vice Media, BuzzFeed, United Artists Media Group, and AwesomenessTV.”

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