CP+B LA named Ivan Perez-Armendariz and Ryan Skubic as as co-managing directors. Perez-Armendariz previously served as chief digital officer and Skubic previously led account management. The duo will
focus on CP+B's clients, employees, new business, culture, and overall management. They replace Mason Reed who is leaving the agency to join a new start-up. The move to have co-managing directors
comes on the heels of Devin Reiter rejoining CP+B Boulder as co-managing director alongside Danielle Whalen. In both offices, organic growth and recent new business wins created the opportunity for an
additional managing director. As chief digital officer for CP+B, Perez-Armendariz was responsible for overseeing CP+B's digital capabilities throughout their global offices. Skubic joined CP+B in 2003
as a contributor to the agency's work with MINI. Since then, he has led the agency's work for Charles Schwab, NBA2K, Microsoft Windows, Nike and Volkswagen. Over the course of his career, he has
worked in each of the agency's three American offices in Miami, Boulder and Los Angeles. "To further the momentum in LA, our new managing director team puts account leadership and technology at the
center of the agency," said Lori Senecal, global CEO, CP+B. "It's a great way to capitalize on the abundance of tech opportunities on the West coast and to continue to put focus on inspiring the
smartest ideas that technology enables and that define CP+B."