BIZ DEV: MP&A Digital & Advertising Named AOR For Bucuti & Tara Beach Resorts

Bucuti & Tara Beach Resorts, a luxury resort on Eagle Beach in Aruba, named MP&A Digital & Advertising as its agency of record. The agency will develop a communications program that will consist of online and database marketing, advertising, reputation management and public relations. "Using our proven marketing strategies, we will strengthen the relationship with the resort's loyal past guests as well as communicate the resort's offerings and green initiatives to new guests," said Madigan Pratt, president of MP&A Digital & Advertising.
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