Around the Net
47% of Email Marketers Consider Analytics Services to be Valuable
- ClickZ, Friday, September 25, 2015 5:11 AM
Forty-seven percent of marketers are looking for email agencies to provide analytical services and 45 percent consider strategic services valuable to their organization, according to a report from The Relevancy Group. According to the survey, 91 percent of marketers said that email marketing is an effective channel and 50 to 60 percent of respondents have adopted email marketing value-added services.
