Commonwealth//McCann tapped Ash Farr as executive vice president, global director of strategy and research, charged with leading global strategy for the General Motors Chevrolet account. Farr, who has
served as National CEO of McCann Australia, will be based out Detroit headquarters, beginning Jan. 1, 2016. As National CEO of McCann Australia, which is part of McCann Worldgroup Australia, Farr led
the agency through four years of growth, working with global brands like Ford, Toyota, Land Rover, Vodafone, Nestle, Nike, MasterCard, Google and Coca-Cola. "It's always great when one of our own can
take a larger role within McCann," said Ben Lilley, chairman and CEO of McCann Worldgroup Australia. "As one of the driving forces behind our agency's strategic vision, Ash has been an invaluable
member of our team, helping guide us through a groundbreaking period of expansion and creativity."