More big magazines are going under as the year draws to a close. On Wednesday Condé Nast president and CEO Bob Sauerberg revealed that the high-end publisher will cease publication of men’s lifestyle title Details following its December issue.
Sauerberg announced the news in a memo to employees that was subsequently publicized by The Wall Street Journal.
This is actually the second time Details has ceased publication. Originally founded in 1982, Details was acquired by Condé Nast in 1988, then ceased publication in 2000, before it was revived by Condé Nast corporate sibling Fairchild Publications.
Like other print magazines, Details has contended with declining print advertising pages over the last decade. From a total of 509 ad pages in the fourth quarter of 2007, by the fourth quarter of 2013, Details had tumbled by almost half to 268. (The Publisher’s Information Bureau stopped publishing print ad page figures last year.)
Much of the fashion and lifestyle content that used to appear in Details will henceforth appear in GQ Style, previously a special issue from GQ, which will increase its publication schedule to quarterly frequency.
The Details.com Web site will continue operating while a new destination, GQStyle.com, gets up and running over the next few months.
Details publisher and CRO Drew Schutte is leaving the company, as is editor-in-chief Dan Peres.
Sauerberg detailed a number of other changes in the same memo, including the merging of business operations at two leading women’s titles, Self and Glamour, now combined under the leadership of Glamour publisher and CRO Connie Ann Phillips. Self publisher and CRO Mary Murcko is also leaving the company.
As noted, this is just one of several high-profile magazine closures. In October, Time Inc. announced that it would shutter All You, and in July, Condé Nast folded the print edition of Golf World, although it continues to publish online. In April, Meredith Corp. closed the print edition of Fitness and merged its editorial operations and subscription base into Shape, which it acquired from American Media.