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Pedro Avery Named Global Chief Exec Of Havas Sports & Entertainment

  • Campaign, Thursday, December 17, 2015 6:47 AM

Havas has promoted Arena's Pedro Avery to global chief executive of its marketing arm Havas Sports & Entertainment. He replaces Lucien Boyer, who has joined the media giant Vivendi. Avery will continue to be based in London. He will remain in charge of Arena and retain the role of UK managing director of Havas Media Group.

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