YouTube uses
Homer Simpson to promote how its video
ads can help small businesses reach higher levels. The ad features clips from the "Mr. Plow" episode of "The Simpsons," which first ran in 1992. In the original episode, Homer starts a snowplow
business and uses traditional means of advertising to spread the word. When that doesn't work, his daughter Lisa suggests he buys airtime on late-night local television. Lisa creates a YouTube ad for
Homer, turning his nonexistent start-up into a town-wide success. Soon, everyone knows Mr. Plow and his catchy jingle.
See it here, created by
Camp + King.
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