EBay Enterprise Marketing Solutions has acquired affiliate marketing services firm AffiliateTraction, in a deal whose terms were not disclosed. The acquisition gives EBay
Enterprises' customers new tools for affiliate marketing. The acquisition comes shortly after EBay Enterprises recently broke up into several divisions of marketing services. In November,
EBay Enterprises sold its CRM division to email and database firm Zeta Interactive.Read the whole story at Internet Retailer »
