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Commercial TV Tries To Cut Down On Commercials

  • Variety, Wednesday, January 20, 2016 7:02 AM

The TV networks mull the new methods as consumers increasingly find ways to avoid advertising. Couch potatoes have long had the ability to zap past commercials with the help of a DVR. Now, more of them are simply growing accustomed to watching TV programs without ads at all, as they stream and binge-watch favorites by using subscription-based services like Netflix and Amazon. “

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