Around the Net
What Twitter's New Timeline Means For Brands
- Marketing Week, Thursday, February 11, 2016 7:25 AM
The social media giant has confirmed that it introduced a new timeline feature yesterday that allows people to catch up on important tweets. Twitter says it will use a user's past activity to predict which Tweets they might like to see the most by looking at "what accounts they interact with, Tweets they usually engage with, interests, and what's going on in their network." The timeline changes have not been popular -- the hashtag #RIPTwitter trended over the weekend.
