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Spotify Hands UK Media To Goodstuff Communications
- Campaign, Thursday, February 11, 2016 7:10 AM
Goodstuff Communications has won Spotify's media planning and buying account in the UK as the music-streaming service opts for a number of local agencies instead of using a global shop. The agency is thought to have beaten shops including MediaCom in the competitive pitch. Starcom Mediavest Group, which held the business in markets including the US and the UK, was dropped in the US last year. SMG did not take part in the UK process.
