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Heineken Hands 101 Strategy And Creative Brief

  • Campaign, Friday, February 19, 2016 7:15 AM

Heineken, the Dutch brewer, has added 101 to its global roster to handle strategy and creative activity without a pitch. The agency is undertaking "global tasks" on Amstel and Desperados, but will also work on other Heineken brands. We Are Pi, the Amsterdam-based shop, picked up the global creative account for Desperados in November last year.

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