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Twitter Makes It Easier For Customer Service To Switch To Direct Messages

  • The Drum, Friday, February 19, 2016 7:13 AM

Twitter is trying to make it easier for businesses to deal with customer service requests by introducing a quicker way to start a direct message. The site claims that millions of customer service-related interactions take place on the platform every month, with advertisers saying that over 80% of their inbound social customer service requests happen on Twitter.

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