BIZ DEV: Rauxa Named AOR For SteelHouse

Rauxa was named agency of record for SteelHouse, a cross-device advertising solution for social, mobile, and display advertising. SteelHouse works with more than 400 brands, including Oakley, Staples and Getty Images. Rauxa is tasked with managing the company's direct response, media planning and buying, marketing strategy and data management efforts. "We've achieved substantial growth heading into 2016 with a $130MM run rate, in part because of our extreme focus on technology that truly performs for our clients," said Patrizio Spagnoletto, chief marketing officer of SteelHouse. "So when it came time to partner with a marketing agency to build up our own brand as a digital company via digital channels, Rauxa was our go-to choice because of their shared commitment to results steeped in solid insight and strong creative. We look forward to collaborating with Rauxa to help us bolster our momentum in the year ahead."

advertisement

advertisement

Next story loading loading..