Publicis' Optimedia and Omnicom's PHD have been added to the list of agencies that will be honored by the International Radio & Television Society at its annual Gold Medal dinner, a black tie
fundraiser that will be held May 12 at the Waldorf-Astoria in New York. The agencies were selected for a variety of criteria including their radio and TV buying clout, as well as their reputation for
creativity and innovation. Other shops being recognized at the event include Carat, Initiative, MediaCom, Mediaedge:cia, Mediavest, Mindshare, OMD, Starcom, Universal McCann and Zenith Media. --
JM
