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Venables Bell & Partners Launches First Playstation Work

  • Adweek, Thursday, March 17, 2016 8 AM

VB&P’s first work for the Playstation Vue is a dystopian 60-second spot “Escape.” The ad pokes fun at the commonly hated target: cable companies. “Remain in your home to hear an exciting bundle offer,” blares from loudspeakers at the beginning of the spot, the first of many jabs that seemed aimed at one universally loathed cable company in particular.

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