NEW! Tourists Tell The Story In Missouri Tourism's 'It's Your Show'

by Amy Corr @MediaPostOTL, March 22, 2016

When researching places to travel, sometimes it's best to hear from regular tourists. That's the gist of "It's Your Show," a series of online videos for the Missouri Division of Tourism. H&L Partners, the agency behind the campaign, equipped six groups of family and friends with GoPros and iPhones to capture the different ways the groups experienced the state. The McCords are a family of five who gas up the minivan and head to Missouri. Their first stop was Six Flags, so already I want to hang with them. The family also makes stops at the City Museum and the Gateway Arch, and takes in a Cardinals game and the Huckleberry Finn house. A fun-packed trip. See it here. Check out additional road trips here.

ad campaign, tourism, tv, video

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