Wing, Grey's agency focused on Hispanic consumers, hired Jose "Pepe" Aguilar as chief creative officer. Aguilar brings more than 20 years of experience to his new role, including 13 years at Grey. He
joined Grey in 2003 as group creative director of Grey Mexico. Three years later, he was appointed general creative director of Maruri Grey Ecuador. In 2010, Aguilar was named general creative
director of Grey Peru and in 2012, he returned to Grey Mexico as creative vice president. Throughout his career, Aguilar has worked with clients including Coca Cola, Ford, Gerber, Bacardi,
GlaxoSmithKline, Heineken, Honda, Kimberly Clark, Nike, Nestle, Novartis, P&G, Sony and Walmart, among others. "Pepe Aguilar is a highly respected, incredibly talented creative leader and team
builder," said Sandra Alfaro managing director of Wing. "We are delighted to welcome him to Wing and look forward to the contributions he will make to our continued growth."