BIZ DEV: HMSDesign To Develop Brand Identity For Bigelow Tea

HMSDesign was tapped by Bigelow Tea Company to develop the brand identity and package design for its new line of organic teas, steep by Bigelow. The agency aided in developing the design and positioning of steep by Bigelow, along with photography, creation of the final package design and implementation across a dozen flavors. "HMSDesign is much more than a brand design firm," said Mary Lauren Factora, director of marketing at Bigelow Tea. "They are true partners in terms of collaboration and designing for success. Their refreshing design work for steep by Bigelow has already yielded results including opening new retail doors for Bigelow Tea."
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