BIZ DEV: Digital Surgeons Wins Tikkaway Grill

Tikkaway Grill, a fast-casual Indian restaurant based in New Haven, Connecticut, tapped Digital Surgeons to handle branding, creative, and service design responsibilities. Brand articulation, store signage, creative collateral, and service design concepts, will launch in May, prior to the opening of two new franchises in Boston this fall. Founded in 2013 by entrepreneur Gopinath (Gopi) Nair, Tikkaway offers a lighter, convenient alternative to Indian cuisine. Tikkaway currently has two locations in New Haven, Connecticut. "The team at Digital Surgeons has an exceptional grasp on business ideas, vision, marketing and strategy," said Nair. "At this stage Tikkaway needs an agency that goes beyond the product; discovers and identifies the soul of Tikkaway, and can plug it into the universe so that our customer, wherever we go, understands our mission. Digital Surgeons is a group of super smart, high energy hustlers and doers who will help lead the charge as Tikkaway expands."

advertisement

advertisement

Next story loading loading..