Around the Net
Google Overtakes Channel 4 And Sky In Ad Sales
- Campaign, Thursday, May 12, 2016 6:18 AM
Facebook is poised to overtake Channel 4 and Sky to become Britain's third biggest media owner by ad sales by the end of next year, in a sign of the social giant's growing importance for marketers and agencies. Only Google and ITV should be larger than Facebook in Britain by the end of next year, according to estimates compiled by Campaign.
