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Lord Sugar's Amscreen Fires Digicom

  • Campaign, Wednesday, May 25, 2016 6:24 AM

Lord Sugar's outdoor media company, Amscreen, has suspended ads on 3,000 screens in garage forecourts around the UK after firing its ad sales partner, Digicom. Amscreen operates screens at petrol stations, including those owned by BP, Shell and Tesco. The company said it "terminated" its ad sales agreement after Digicom failed to make payments.

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