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Trinity Mirror Looks To Merge Ad Sales With Rivals As Print Revenues Fall

  • Campaign, Thursday, May 26, 2016 6:31 AM

Trinity Mirror has approached rival newspaper groups about merging ad sales as print revenues plunge across the industry. "Campaign" understands the Daily Mirror publisher has had informal contact with Telegraph Media Group. Both declined to comment. Trinity Mirror is also believed to have sounded out Guardian Media Group and News UK, although they are believed to be wary of a tie-up.

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