• by Joe Mandese  @mp_joemandese, June 6, 2016

MediaPost summits are renowned both for their conference programming, as well as their event activities, including fishing. But thanks to Tropical Storm Colin bearing down on this week’s summit venue of Amelia Island, it’s more likely that the fish will be catching attendees at the Email Marketing Summit, according to MediaPost Vice President-Event Sales Jon Whitfield, who described it as “Sharknado.”

Noting that Florida Governor Rick Scott had declared the state was in a state of weather related emergency, Whitfield had the unenviable position of having to explain to alternative activities to sun worshiping summit attendees.

Since fishing, boating and golf were all canceled for the duration of the day, the big ticket options were bowling and the Ritz Carlton’s spa treatment center.