Around the Net

BT Believed To Be Reviewing Media After EE Merger

  • Campaign, Friday, June 17, 2016 7:45 AM
It is likely to be one of the biggest media reviews of the year in the UK, as BT is Britain's third-biggest advertiser behind arch-rival Sky and Procter & Gamble. Maxus handles BT -- worth upwards of GBP100m a year -- and MEC looks after EE -- worth in the region of GBP60m -- at present. Both agencies are part of WPP's Group M.

Read the whole story at Campaign »

Next story loading loading..