Mediaplex Gains Three New Accounts

  • March 4, 2005
If good things come in three's, that's the case with account wins at Mediaplex, a West Lake Village, Calif.-based media buying and tracking solutions provider, which has added three new clients to its roster this past week: Dailey & Associates, a Los Angeles-based ad agency, Palisades Media Group, based in Santa Monica, Calif., and MacDonald Media, a Los Angeles-based agency specializing in out-of-home media placement.

The three agencies have signed on to use Mediaplex's AdVault software package of financial management and media tracking tools. -David Kaplan

Next story loading loading..