Imagine! To Acquire Marketing Agency Midnight Oil

Imagine! Print Solutions is acquiring Midnight Oil, the Burbank, CA shop that focuses on gaming and entertainment projects. Terms of the deal were not disclosed. The transaction, which is subject to customary closing conditions, is expected to close in the third quarter of 2016.

The deal will expand the resources of both shops. Imagine!, based in the Minneapolis-St. Paul metropolitan area, will have access to Midnight Oil's proprietary tools and client base, which includes Disney, Netflix, Sony and Activision. At the same time, Midnight Oil will have a larger infrastructure, supply chain, and expanded expertise thanks to Imagine!'s network.

Midnight Oil will continue to operate independently under the leadership of CEO Tom Stillwell, who will report to John Hans, the CEO of Imagine!. Midnight Oil, with a staff of more than 250, will continue to be based in Burbank.

"We’re making this strategic move to position Midnight Oil as a global, industry leader," stated Stillwell. "The partnership with Imagine! will provide ample support and resources to drive expansion into new categories and markets."  



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