Susan Cantor, the recently promoted CEO of brand strategy and design agency Red Peak is expanding the agency’s senior management ranks with the appointment of Jason McCann to the new position of Executive Creative Director, Design and Motion and Michael Green, who has been named Chief Strategy Officer.
The additions come in the wake of recent new business wins for the agency, including global technology distribution company Avnet.
McCann, who has a pocketful of Cannes Lions and other awards to his credit, was most recently executive creative director at WPP’s AKQA in London and before that served at Taxi in both Canada and New York. He’s worked on big brands like Mini and MetLife, among others.
Green joins from FutureBrand, part of Interpublic Group, in New York, where he was most recently senior director, strategy. Earlier, Green worked in strategy and consumer insights for agencies (Sterling Brands) and marketers (T-Mobile USA, Microsoft).
“Design is a strategic imperative that helps companies connect emotionally with consumers across multiple disciplines and platforms,” said Cantor, “and therefore plays a critical role in marketing. These new additions will help us catalyze our vision to give clients the competitive advantage they need to succeed.”
The agency, part of Hakuhodo DY Holdings kyu collective, has also appointed Melissa Stavrides to the post of Group Account Director. She previously worked at Siegel+Gale, Landor and Interbrand. Also the agency has promoted Andy Haug to Creative Director from Associate Creative Director, while Chris Kline has been brought on board as Associate Creative Director. Previously Kline was design director at Redscout.