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French Furniture Store Launches Nationwide Pokeman Go Competition

  • Campaign, Wednesday, July 27, 2016 7:50 AM

French retailer But, a furniture brand which competes with Ikea, has rolled out a Pokémon Go competition across all 200 of its stores in France. The campaign, launched by French agency Change, kicked off with a low-budget video inviting players to catch Pokémon at But in exchange for up to €200 in vouchers.

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