Satisfaction The Highest Rating Among Email Marketing Agencies

Clutch, a B2B research firm, has released a report highlighting the top global email marketing agencies based on a variety of factors.

The Washington, D.C.-based company evaluated email marketing services of marketing firms on their market share and historical experience in the email marketing field, as well as client satisfaction based on a series of reviews conducted by Clutch analysts.

According to the research firm’s Leaders Matrix technology, the leading email marketing companies are RightHello, HMG Creative, Bluetent, Artsy Geek, Clockwork Design Group Inc, Liqui-Site, altr, Coming of Age, nDash Marketing, Inflow, BIGSHOT Inbound, Community Elf, BayCreative, Stryde and Digitalux.

altr, a Boston-based digital agency, and Liqui-Site, a New York-based marketing agency, were both noted for their proven ability to delivery on client expectations. even though they both only devote 10% of their business to email marketing.

Contending email marketing agencies include eStore Seller, AdVision Marketing, Stunt and Gimmicks, Black Bear Design Group, 3plains, Lform Design, BubbleUp, Northcutt, Bad Rhino Inc, Sur-Ryl Marketing, Leverage Marketing, Main Street ROI, Adhere Creative, Heinz Marketing and altima.

Clutch asserts that its email marketing research is ongoing, and encourages agencies to apply to participate in future studies.

Hiring a third-party email marketing agency allows brands to outsource their marketing efforts and extend their team and reach. That being said, it should also be noted that hiring an in-house email marketer may prove more fruitful to a company’s coffers.

In-house email marketers are more likely to prioritize and incorporate dynamic and personalized content into their email marketing campaigns, according to a recent study by digital marketing company Adestra and research firm Econsultancy, which corresponds to increased return of investment. 

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