Tongal Hires Saatchi Vet To Lead Strategy And Client Development

Long-time Saatchi & Saatchi veteran Vaughan Emsley has joined Tongal, the crowdsourced content studio as head of strategy and client development. The position is new.

During much of his 25 years at Saatchi Emsley oversaw work for Procter & Gamble and its various brands such as Tide, Olay and Pampers. Most recently he served as strategic advisor to the Publicis Groupe agency.

Rob Salvatore, co-founder and CEO of Tongal, stated, “With his deep experience developing strategy for the most forward-thinking brands, Vaughan will further our offerings and help our clients’ pioneer new approaches to creating content that attracts audiences and drives growth.”

Tongal, based in Santa Monica, CA, has worked with brands like LEGO, Nestle, Mattel, NASA, Unilever and General Motors. The private company is headquartered in Santa Monica and is backed by Insight Venture Partners.

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