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Audi Ad Banned In UK For Linking Speed, Excitement

The film, created by Bartle Bogle Hegarty, shows a close-up of a driver’s eye, with the pupil dilating and reflecting the street lights of the nighttime road scene ahead of the car. This cuts to a slow-mo shot of an R8 driving through a tunnel, before a final shot of the car outside, braking suddenly to a halt.

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