launched a print and video campaign
profiling Tracey Norman, the first black transgender model. Norman was a fashion model in the late '70s who appeared in top
fashion magazines and a box of Clairol
hair color – one that became a best seller. She hid a secret that was revealed -- by someone else -- while she was on a fashion magazine
shoot in the early '80s. The photo shoot came to a halt, as did Norman's modeling career. Clairol brought Norman back for its Nice'n Easy "Color As Real As You Are" campaign. Aside from the video,
Norman will appear in a print campaign and TV spot, which launched in Jan. 2017. Grey New York
created the campaign.