Around the Net

BMW Ditches Vizeum In Media Review

  • Campaign, Tuesday, September 27, 2016 6:39 AM

The car brand called the pitch in May and it is believed to be in a statutory review. Vizeum, Starcom, MEC and Initiative have been involved in the pitch process. Initiative is also no longer in the running for the account. The Dentsu Aegis Network shop picked up the buying account in 2005, and added the planning in 2009 and digital buying to its books in 2011.

Read the whole story at Campaign »

Next story loading loading..