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Red Robin Wants You To 'Burger'

Let it not be said that marketers can't invent grammar. Red Robin has launched a new marketing campaign. In its new marketing campaign, Red Robin is encouraging people to "burger," as in enjoy the hamburger culture. The effort will include TV ads, digital video and social media, including Snapchat filters that show how people would look with a burger head. 

Read the whole story at Nation's Restaurant News »

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