Fiverr has selected DCX Growth Accelerator (DCX) as its first global AOR to be responsible for creative and brand strategy.
Founded in 2010, Fiverr serves as a freelance network for digital services, such as graphic design, music and video editing, marketing and copywriting.
There wasn't a formal review, but Fiverr interviewed several agencies before choosing DCX. Ultimately they were chosen because of their experience in “cultural strategy” and the work presented, they say.
Their first collaboration is expected to launch in early 2017 with a focus on the U.S.
“We’ve started using Fiverr ourselves to create animated videos and illustrated storyboards, so we have a firsthand understanding of how Fiverr can help small businesses become much more competitive," says Douglas Cameron, founder of DCX.
"Our goal is to push Fiverr’s revolutionary business model by educating the entrepreneurial public on how they can use Fiverr to rapidly build their own businesses and thrive economically.”