Around the Net
Tips For Winning Black Friday Campaigns
- Business2Community.com, Monday, November 14, 2016 7 AM
No one likes a boring subject line, and 35% of consumers open emails based on subject lines alone, according to Convince and Convert. For marketers, this means that the more compelling your subject line amongst all the inbox noise, the more likely a customer is to open. So when giving your campaign a final look, ask yourself whether the subject line is compelling enough to open your email.
