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Why Automated Emails Make So Much Sense

We sometimes think of email as the poor cousin of the digital age. It used to be cool. It used to be cutting-edge. But with social media, and instant messaging, and SMS, it just seems so -- dare I say it? -- old-fashioned and irrelevant. The communication channel of our grandparents. Except, of course, it's not. In fact, email might just be your greatest weapon.

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