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Home Furnishing Retailer Adds Virtual Reality For Shopping

Online home furnishing retailer Wayfair is releasing a new virtual reality app that lets users explore and shop for pieces from an interactive virtual showroom. The new app is called IdeaSpace and is Wayfair’s second app. IdeaSpace will be available on Google’s Daydream VR platform. “As an e-commerce company, we harness virtual and augmented reality technologies to help our customers better visualize our products,” said Shrenik Sadalgi, lead engineer at Wayfair Next. “By providing an immersive experience for our shoppers, users can explore 3-D models and virtual spaces in an inspirational setting, and discover a variety of new designs and styles.”

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