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#StopFundingHate Warns Brands Over Christmas Backlash

  • Campaign, Thursday, November 17, 2016 6:44 AM
The annual Christmas ad frenzy has been "brandjacked" by a social media campaign urging brands to "stop funding hate" and pull their advertising from the Daily Mail, The Sun and the Daily Express. According to figures from Brandwatch, the campaign hijacked 11% of mentions of the John Lewis Christmas campaign. 

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