Around the Net
Nissan Connectivity Links Owners More Closely To Its Service Brand
- Brand Channel, Friday, December 2, 2016 8 AM
Nissan has joined the ranks of auto brands intending to use connectivity between itself and the owners of its vehicles to lock them in as service customers instead of losing them to third-party chains and other competitors. It could be a big boost to revenues because it opens&nbs p;up a new, largely untapped arena.
