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Millennials Are Split on Email Usage: eMarketer

  • eMarketer, Friday, December 16, 2016 7:32 AM

Eighteen percent of email users aged 18 to 29 said they always open marketing emails, according to a recent survey by Fluent. However, 24 percent of those consumers said that they never open marketing emails. Overall, 55 percent of those millennials surveyed said they open marketing emails at least sometimes.

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