Entenmann's Donuts are going on the U.S. leg of the Harlem Globetrotters’ 2017 World Tour, to capitalize on the famous exhibition sports team’s “family fun” appeal.
Fans will be able to sample the treats — including the classic Rich Frosted variety and Pop’ems Donuts — at select games across the country. They’ll also get to see the humorously inventive team “find new ways to enjoy” the donuts, reports Entenmann’s Bakery, which is a division of Bimbo Bakeries USA.
In addition, starting Jan. 14, team members will do meet-and-greets at key retail locations in select U.S. markets, and a sweepstakes featuring Globetrotters- and Entenmann’s-themed prizes will kick off.
Fans are being encouraged to check out the Entenmann’s Donuts Facebook page to learn more about the events and promotions.